Digital Marketing, Minor
The Digital Marketing minor allows students from all majors to specialize in a high growth field. This specialized training prepares students for a career in Digital Marketing. The professional field of Digital Marketing provides students with a variety of lucrative job opportunities. A large number of jobs in the US require digital marketing and this number is expected to grow in the future.
Program Requirements
| Code | Title | Credit Hours |
|---|---|---|
| Take one of the following: | 3 | |
| Consumer Behavior | ||
| Introduction to Advertising | ||
| Introduction to Public Relations | ||
| Required Courses | 12 | |
| Principles of Marketing | ||
| Digital and Social Media Marketing | ||
| Advanced Digital Marketing | ||
| Social Media Marketing | ||
| Total Credit Hours | 15 | |