Digital Marketing, Certificate
Dr. Chris Edwards, Director
ChristopherEdwards@clayton.edu
The Post-Baccalaureate Certificate in Digital Marketing provides specialized training in digital marketing. Applicants must have already completed a bachelor’s degree. Students will be required to complete 12 credit hours to obtain a certificate. These credits may not include any graduate courses previously taken. Students are considered non-degree-seeking, so financial aid is not available.
Students are expected to observe the School of Graduate Studies and the University Graduate Rules, Regulations, and Academic Policies. Students are expected to maintain Good Academic Standing, which is defined as a minimum institutional graduate GPA of 3.0.
Program Requirements
| Code | Title | Credit Hours |
|---|---|---|
| MKTG 5110 | Digital Marketing Fundamentals | 3 |
| MKTG 5111 | Digital Marketing Strategy | 3 |
| MKTG 5112 | Social Media Strategy | 3 |
| MKTG 5200 | Marketing Management | 3 |
| Total Credit Hours | 12 | |