Corporate Communication, Minor
The Minor in Corporate Communication provides students with understanding of, and preparation for careers in Corporate Communication. This minor:
- Prepares students for entering the workforce or earning advanced degrees in professional areas such as public relations, marketing, advertising, organizational communication and production/design.
- Develops and strengthens students’ critical thinking and writing skills for success in all further academic and professional endeavors
The minor focuses on the following Communication and Media Studies learning outcomes:
- Communicate effectively, using multiple channels of communication; and
- Apply media aesthetics to the production of communication vehicles using appropriate technologies.
Program Requirements
Code | Title | Credit Hours |
---|---|---|
Required Courses | 6 | |
Choose two of the following: | ||
Digital Photography | ||
Introduction to Advertising | ||
Introduction to Public Relatio | ||
Upper Division Electives | 12 | |
Choose four of the following: | ||
Media Industries | ||
National Cinemas I | ||
Principles of Project Management | ||
Corporate Communication Design | ||
New Media Design | ||
Public Relations Principles and Practices | ||
Crisis and Change Communication | ||
Social Media | ||
Public Relations Principles and Practices | ||
Audio Podcasting | ||
Selected Topics in CMS I (with approved topic) | ||
Organizational Communication | ||
Students may apply up to two classes (six hours) from the following list of courses to satisfy the 12-hour Upper Division Elective requirement: | ||
Business Ethics and Corporate Social Responsiblity | ||
Professional Speaking | ||
Communication Theory | ||
Interpersonal Communication | ||
Communication Technologies | ||
Writing and Editing for Mass Media | ||
Writing for Nonprofits | ||
Directed Research | ||
Total Credit Hours | 18 |